November 2016 – November 2017
The main goal of the project is to develop market economy through the involvement of the almost untapped resources for growth in Serbian economy like women entrepreneurs.
Project will encompass two workshops in Valjevo and Zrenjanin, advocacy initiative, two business networking events and set up of e-market of the products/services of women led companies. Two workshops “Market lighthouse” aimed to provide knowledge and information to women entrepreneurs on the internationalization of their businesses.
Also, entrepreneurs will have joint advocacy initiative which should result in questions that will be imposed to the stakeholders and politicians who will be respondents. Feedback and answers will be published on a regular basis in the monthly releases in the leading Serbian magazine for entrepreneurs „Ekonometar“ and the realization of the „promises“ given by politicians and stakeholders will be monitored in the round back, by the end of project.
Specific goals are:
1) To improve business environment for SME’s in general with the focus on women entrepreneurship
2) To increase capacities of woman’s companies to internationalize their business and to become more eligible for wider market
3) To strengthen the network of local women’s associations outside of Belgrade and to support their better integration into the market economy
4) To raise the awareness of the society on the role of women entrepreneurs in market economy
The project is funded by the US Embassy in Serbia.